Vitafoods is the premier meeting place for the nutraceutical industry, attracting more than 21,500 professionals from over 160 countries. This year, it was held in Barcelona. Known for its high-quality focus, Vitafoods is a key meeting place in the industry.
At the show, Eevia launched a new unique high-strength, excipient-free health ingredient FENO-ARONIA™ 50 Organic featuring an unmatched concentration of bioactive polyphenols. It is based on Aronia, farmed organically in Finland, and manufactured by Eevia under organic green chemistry principles. The product generated significant interest and two first orders, which is the fastest turnaround from launch to sales the Company has ever seen.
Additionally, Eevia entered a long-term agreement on FENO-CHAGA™ Organic with a new strategic partner.
“Besides the success with FENO-ARONIA and FENO-CHAGA, we also achieved a possible raw-material partnership, which could put us in a very strong position on one key raw material. We were also graced with the support of our Board member, Dr. Diane Clayton, who supported us in many customer meetings and liaised with many scientists that were presenting at various seminars at the show, building our scientific network. This was a good week for Eevia Health,” says Stein Ulve, Eevia’s CEO.